Are You Finally Ready to Write Your Book and
Become a Bestselling Author?
“Let us Give You the Keys to the Kingdom…
Spend 3 Days with 3 NY Times Bestselling Authors and an
Online Marketing Pro and We’ll Help You Create the
Strategy, Tactics and Connections to Make it Happen!”
Dear Prospective Client –
Is there a book inside of you waiting to be born or a message that you know in your heart needs to reach millions of lives? Are you ready to be in charge of your own time, your own life, and your own destiny? Then I have a special and unique invitation for you—an invitation to step into your new life—the life you’ve been secretly dreaming about.
There are times when all of us wish we could have a “do-over.” Times when you realize that you’ve spent years doing things that may pay you well, but still leave you feeling like something essential is missing.
You have unique gifts to give the world that only you can give and that little voice inside you is trying to tell you – IT’S TIME TO GET OUT AND SHARE YOUR GIFTS!!
That’s the way I felt…
. . . fourteen years ago when I left my six-figure executive position with the third largest book buyer in the U.S. to strike out on my own. Well, not quite on my own—I convinced my brilliant ex-husband and best friend, Chris Attwood, to join me. To be honest, I was scared to death. I didn’t know what I was doing or what to do first.
But I’d been inspired by the success of my dear friend, Marci Shimoff. Even then she had sold millions of books and was a #1 NY Times bestselling author. Today she has written 9 books that have spent a total of 118 weeks on the NY Times bestseller list and her books have sold more than 15 million copies. If she could do it, maybe I could too!
Marci had gotten her start by partnering with Jack Canfield and Mark Victor Hansen to write Chicken Soup for the Women’s Soul. Following in her footsteps, Chris and I had the good fortune to team up with Mark Victor Hansen and another #1 NY Times bestselling author, Robert Allen, when they were working on a book together. Fortunately for us, these two are incredible marketers and with them we created the “Enlightened Millionaire Program.”
We learned a great deal during the time we spent with Mark and Bob. Among other things we discovered that both Chris and I have a talent for connecting people. So it’s not surprising that we called our business, “Enlightened Alliances.” We used that talent as leverage while I wrote the first version of our book, The Passion Test. It was an e-book to start. We sold copies in conjunction with our monthly teleseminars. That gave us enough money to rewrite the book and self-publish it. Using our knowledge for creating alliances, we launched the book in 2006 and in one hour it became a #1 Barnes and Noble bestseller. A day later it also became a #1 Amazon.com bestseller.
That was enough to get us a top literary agent and with her help, a high, six-figure publishing deal, a rare event for first time authors. How cool is that?! In 2007, the Penguin Group published The Passion Test in hardcover and that’s when it became a NY Times bestseller, spending three weeks on that prestigious list. We started training Passion Test facilitators and now we have 1,200+ in more than 50 countries. The Passion Test was featured in the cover story of “O” Magazine and in Success Magazine and new opportunities keep presenting themselves every day.
We’re blessed that one of our Passion Test facilitators was a guy with a brilliant business mind and a love of online marketing. Geoff Affleck ran his own successful business before selling it to follow his passions. Now, he runs all our online marketing initiatives, speaks at our events and teaches our advanced facilitators how to leverage their web presence to maximize their income. Thanks to Geoff and the rest of our incredible team, The Passion Test® is now a global brand and has become the #1 tool used worldwide to discover one’s passions and connect with your life purpose. Finally, we are really giving our unique gifts.
But let’s talk about you…
When you started your career, you probably were thinking most about getting a job that would give you and your family security. Your primary criteria may have been, how much will it pay, what are the opportunities for advancement, and what kind of benefits do they offer. Sound familiar?
But if you’re like me, after making a great living, advancing to positions of responsibility and enjoying the respect of your colleagues, you know it’s not enough. You know you have something inside of you that needs to be shared with others. When I was going through that, I wasn’t even sure what that “something” was. But I knew I would never discover it by staying in my cushy job. I had this vague idea that I wanted to be a “transformational speaker.”
I wasn’t quite sure what I’d talk about, but I knew that I loved being in front of people. It wasn’t until Mark and Bob came to me one day during one of our seminars for the Enlightened Millionaire Program and told me, “Janet, something has come up so we won’t be able to be at the event tomorrow, you’ll have to present,” that my long time fantasy suddenly became a reality.
I had no idea what I was going to present to those 500 people, until I remembered this little process I called “The Passion Test.” I’d created it years ago to get me out of the hell I’d been living in and shared it with a few friends over the years. Chris and I stayed up late into the night putting together a PowerPoint presentation and the next day I became a “transformational speaker.”
I got a standing ovation, recognized what it felt like to be living my passions full out, and a global phenomenon was born.
Over the years, Chris and I have not only made The Passion Test a global brand, we have worked privately with some amazing people and helped them create massively successful businesses as well:
I enrolled in Chris and Janet Attwood’s Alliance Secrets program when I was in pre-production for The Secret. I had determined that I would use The Secret to make The Secret…that’s to say I would attract all of the greatest minds to help me bring this overwhelming vision to the screen and to the world. And as all these wonderful people began to emerge, Alliance Secrets came to the fore, allowing me to create deep, rewarding, and mutually beneficial, long-term relationships with each and every one of them, that continue to this day.Rhona Byrne, Creator and Executive Producer of 'The Secret'
Through my alliance with Janet & Chris I was able to bring thousands of students into my organization in the U.S. which has produced millions of dollars in revenue.T. Harv Eker #1 NY Times bestselling author of Secrets of the Millionaire Mind
Both of us have seen it again and again – and so has our dear friend and colleague, Marci Shimoff – with the right contacts, some experienced guidance, a clear plan, and a heart filled with passion, it’s possible to create magic and see a business multiply its results by 10, 20, or even 100’s of times.
That’s why we created a 3-day “Enlightened Bestseller Mastermind Experience” to help people like you design their breakthrough strategy. We’ve limited it to 12 people so we can spend time working with each person as well as with the group. We’ve been blown away by the response so far! Over 1,000 people have applied to be considered for this special event. Clearly, we’ve touched a nerve.
This format has been a huge success (check out the testimonials on this page) so, we we’ve scheduled additional Enlightened Bestseller Mastermind Experiences at Marci and Janet’s private home in the San Francisco area.
- October 11 – 13, 2014
- January 10 – 12, 2015
Each program will be limited to a select group of 12-16 people. The question you need to ask yourself as you read this is, “Do I have what it takes to be one of them?”
What some of our students are saying…
Roger Seip Madison, WI
#1Bestselling author of Train Your Brain for Success
The intensive, yet fun-filled weekend covered a host of critical subjects, ranging from clarification of the book’s target audience and titling to specific multi-channel marketing strategies that can more effectively leverage book sales, back-end products, and provide the foundation for a solid speaking platform—all of which I’m now beginning to incorporate in the birthing process for my upcoming book! If I had taken this course before publishing my first book, I’m confident we would already be on the bestseller list! So it is without reservation that I wholeheartedly encourage others who are considering authoring a book, to take this course now—the expert advice and takeaways from this program are invaluable in catapulting a book concept to the cash register!Jerry Campagna Jerry Campagna, Author of 'Timeout! To Retreat, Review & Renew'
Ellen Rogin, CPF, CPA Chicago, IL
Why a Book or a Speaking Career?
If you’re successful, you have expertise, knowledge and experience others can benefit from, and there is no better way to establish yourself as a respected authority than by writing a book.
Any serious author knows a book is also the path to freedom
It will give you the freedom to determine when you want to work, where you want to work and with whom you want to work. It gives you the chance to really focus on things you love, helping others learn from your wisdom and experience, and it establishes you as an expert in your field, so people start beating a path to your door. And done properly, it can give you financial freedom as well.
That freedom allows us to travel the world and allows Chris to spend half the year in Germany with his beautiful wife. A book can also be a stepping-stone to a professional speaking career, if you want it. Marci has earned millions of dollars in speaking fees over her career, driven by the success of her books, and she’s excited to be able to share her knowledge with you during this special event. If you’ve been successful in the past, you know . . .
The value of a clear plan
We helped Mark Victor Hansen and Robert Allen sell 80,000 copies of their book, The One Minute Millionaire. We helped T. Harv Eker design the strategy that has led his book, Secrets of the Millionaire Mind, to over a million sales. We worked with Rhonda Byrne to create the content for her book, The Secret, which has enjoyed over 21 million sales. Will you let us help you?
If you are going to take the courageous step of starting a career as an author/expert/speaker, we recommend you have a plan in place that will guide you along the path to an income that is as much or more than you are earning now. It can be scary to go out on your own. Doesn’t it make sense to be thoroughly prepared when you decide to take this step? During the 3 days you’ll spend with us, we’ll guide you through the process of creating a crystal clear plan for your non-fiction self-help or “how-to” book and speaking career.
Just Imagine – You’re at The Enlightened Bestseller Mastermind Experience . . .
You’ll leave with a clear, actionable plan, with the key contacts and knowledge that can catapult your writing and speaking career, after a unique and luscious bonding experience.
As valuable as our planned time will be…
. . . it’s the quality, personal time you will spend with us and the meticulously selected group of other clients that will put this event among the most valuable things you have ever done.
Our time together includes:
- The key lessons each of the workshop leaders have gained as we have launched books, new products, and obtained speaking engagements
- The inside scoop on what it takes to create a #1 bestseller online, and what additional steps are necessary to reach the top of the New York Times and other bestseller lists
- Direct access to our collective Rolodexes – we will contact anyone we know that we believe can help you bring your dream to reality
- Private time to address your personal, internal obstacles and remove them
- Mastermind sessions where we’ll focus specifically on your individual situation and the strategies that can take you to breakthrough succe
- Breakout sessions focused on creating specific outcomes for you including your transformational promise, book title, marketing strategy, and tactics for building your platform
- Two delicious dinners and three luscious lunches where we can dive into your personal situation and connect more deeply
- Two follow up phone sessions one month and two months after the event itself
We know what works and what doesn’t. We know what approaches are worth trying and which ones are dead ends. We know who the movers and shakers are in this industry and what it takes to partner with them. We will share it all with you and will do everything and anything we can that we believe could help you move from where you are to a life giving your gifts and having a ton of fun doing it.
ABSOLUTELY PRICELESS. This is the only way to start your journey to becoming an author/speaker.Dr. James Claussen, D.C. Chicago, IL
Eric Plantenberg, Bend, OR
Co-Founder of Freedom Personal Development
You’ll have not one, not two, not three, but four powerful mentors to guide you . . .
The power of a Mastermind cannot be underestimated!
Don’t discount the other amazing individuals who will be part of this unique experience with you. Each person must complete an extensive application, be personally interviewed and convince us that they have the commitment to follow through in order to be accepted. Each participant must also agree to share their own network of contacts and resources when those may help support the success of the other participants.
This event is all about synergy: 1 + 1 = 11! You will be masterminding and brainstorming with a very special group of people who are as committed to your success as we are. Time is our most valuable commodity, so we want to know this time will be well spent. That’s why we have limited attendance to just 12-16 participants who will give their help and support to the group as they receive support for themselves.
We’re looking for successful, motivated individuals who have had enough of working for someone else and can really benefit from our knowledge, contacts and expertise to create a new kind of life for themselves. This is for you if you are truly dedicated to making a positive difference in the world – by applying your unique gifts, talents and skills. We’re looking for game-changers.
People who know they have value to share with others. People like this:
Dr. Keith Wallace, Fairfield, IA
The Enlightened Bestseller Mastermind Experience was one of the very best workshops I have ever been to. It was chock full of information and inspiration – not only with Janet, Chris, Marci and Geoff but with an equally excellent guest speaker every day, shining a bright light into their specific area of expertise. But even better than the information provided was the interactiveness, the total accessibility of the coaches and the fun filled atmosphere building mutual trust. Where else can you experience 4 world class trainers and 12 hand-picked and highly creative participants brainstorming on your problem for that “Aha-solution” that seemed so evasive? My take-away: total clarity about my message, my next steps, the perfect title for my book, exciting new connections I had only dreamed of and a mastermind group to keep the momentum going. Thank you Janet, Marci, Chris and Geoff for this amazing event!Astrid Witt, Germany Innovative Educator, Speaker, Telesummit Host.
Marcy Heim, Madison, WI
Two kinds of people will benefit from this experience. Which are you?
“I know my message, but I need help making the right connections and guidance in how to put it all together.” OR . . .
“I know that what I’m doing isn’t cutting it, but I need help to figure out what my message really is and how to make the transition out of what I’ve been doing for so long into the life I dream of living.”
Whatever your situation, we want to work with people who have both the courage and humility to ask for help. To this end, here’s what’s required to qualify for this amazingly unique personal client experience:
- Commitment – You must be fully committed to your own success and to following through to put into practice the proven strategies and ideas that Chris, Marci, Geoff and I have honed over many years of hands-on experience. Once you are accepted, there is no backing out. We have an extremely limited number of spots available so there are no refunds available for this course.
- Full Participation – You must be willing and able to attend every meeting and meal, to be a full and willing part of any exercises, discussions, transformational work and processes we share with you. You must have a burning desire to make a difference in the lives of others, and the perseverance to make it through the challenges along the way.
- Flexibility – Successful entrepreneurs are able to turn on a dime. This special Mastermind experience will happen in just a few weeks time. You need to be able to make your travel arrangements and get yourself here on time once you have been accepted.
- Heart of a Giver – We are givers by nature and that’s who we are interested in serving. You must love to help others and be committed to that path. It’s even possible that you are so committed to helping others that you need some help to make sure you give to yourself as well. No worries. We can support you in that.
- Open – You must be open to new ways of thinking and being. You must be willing and able to stand in the fire of your own discomfort to make the changes you need to make to create your new life. You must be able to open your heart to accept the love, the nurturing, the support and the guidance we are prepared to give you.
Dates, Locations & Investment
If you qualify and are willing to devote yourself to the rich, powerful experience we’ve prepared for you, then we’ll welcome you to join us for three life-changing days at our private home in the San Francisco Bay Area.
October 11 – 13, 2014 in San Anselmo, California
January 10 – 12, 2015 in San Anselmo, California
And the investment to design your breakthrough strategy with us? . . .
The tuition is $7,500 for courses in the US or €7,500 for courses in Europe.
Look at it this way – A good speaker can easily charge $5,000 or more for a single keynote presentation and a very modest book advance could return your investment several times over. And this is what we’ll be teaching you to do!
Your investment in this program is only one quarter of the cost of spending two private days with just Chris and I. However, if you really feel you need and will benefit from a private 1-on-1 consultation with just Chris and I, we have reserved time before the group session for half-day private sessions. These sessions run from 8 am to 12 pm followed by lunch, or 2 pm to 6 pm followed by dinner. If you are interested in these half-day private sessions, either along with the group session or instead of the group session, please indicate that on your application.
Course fees include most meals. Travel and hotel costs are your responsibility.
Cheryl Reed, Ecuador and Ohio
I wanted to say thank you for such a fabulous event. It was fun, informative, valuable and altogether a totally positive experience. I have come away with so many new ideas and strategies that previously I would not even have ever thought of, let alone known how to implement! I can barely sleep at night since I returned home as new ideas keep springing up. You gave me inspiration, information and tools which led me to feel somewhat out of my comfort zone, and fired up and excited about taking new approaches. My business model has changed now as I am more aligned with my passion for what I want to achieve in business and personally. I have been stalling for some time, and now there is no reason to – I am so excited about moving forward.Lindsay DeSwart Ontario, Canada
Barbara Edie, Winnipeg, Canada
#1 Bestselling author of Sparking Change Around the Globe
If you have a book idea that you are passionate about then the Enlightened Bestseller Mastermind will give you the clarity, direction, information, love and support to move forward. I strongly recommend this experience!Susie Steadman Brisbane, Australia
We’re so Proud to See Many of Our Students Publish their Books…
Here are a Few:
Here are a Few:
Your Success is Our Success
We can’t wait to see what you are going to create that will give us another chance to experience that incredibly magical feeling of hitting the ball out of the park with all the bases loaded! But that will only happen when you take action and click below to apply for this remarkable Enlightened Bestseller Mastermind experience. When you complete the Private Client Application and you’ll be able to schedule your private interview with Geoff Affleck.
Note: Once you’ve been accepted, you’ll receive all the information you need to make your travel arrangements. We’re committed making this the most productive time that the people who attend this private Mastermind experience have ever spent in their entire lives. Others have enjoyed massive success from working with us. Will you be our next success story?
With all my love and appreciation,
P.S. If you’re excited and can see the possibilities for creating the kind of life you want to live, then don’t wait. Fill out the form above now!
Maggie Dillon Katz, Stockbridge, MA
When destiny knocks I know to say “yes”, so when the offer for a 3 day workshop with Janet and Chris Attwood, Geoff Affleck and Marci Shimoff came up, I decided to attend. My past year has been intensely focused on my father’s dementia and deteriorating health, and I felt pretty depleted emotionally and physically. What happened during those days was a complete turnaround for me. There was so much loving support for me as well as the book I was trying to birth, that I came home with more energy than I have had in years. I was able to plunge into my book project and to experience my personal power returning. Thank you all for the amazing experience. My first draft should be completed 2 months after that workshop, even though it had been stalled for 4 years.Cathy Thomas M.Ed LPCC, Batavia, OH